Going Away From Top Competitors

Find every Prospect not stocking your competitor's products.

In Pistil, it's easy to find which of your Prospects are not stocking your competitor's brands. First navigate to the Opportunties page and set your Global Filters. Next, select Prospects and click the Filter button next to "Sort." Lastly, click Not On Menu, select Brand and enter the names of your top competitors.

This will present which of your Prospects are not currently carrying competing brands. Our clients have found success selling into stores that are not currently carrying their competitors. (Pro Tip: you can enter multiple names into the Brand Filter if there are multiple competitors you'd like to Filter out.)